Easy to use and easy on the eyes
That’s what we aim for every time we set out to make a pet product. We pour energy, creativity and not-just-a-little blood, sweat and tears into developing products so effortless, you hardly notice them at all. It takes a bit of rule-breaking and some serious ninja skills, but we think you’ll notice the difference.
What We Believe
A REASON TO DESIGN
We don’t create for the sake of creating. We solve problems. Every design we bring to market has a purpose, grounded in the needs of pet parents. We ask, listen, and learn—then we design products that make pet ownership even better.
NOTHING TO FEAR
Who decides something is good enough as is? Not us. We’re not afraid to challenge conventional wisdom and go boldly into uncharted territory — even if it means making mistakes on the path to better solutions.
UNRIVALED CUSTOMER EXPERIENCE
Diggs is dedicated to pet parents. We believe in elevating every aspect of their experience, from thoughtful product design to exceptional customer service.
Who We Are
FOUNDER & CEO
WHAT I DO Bring together smart, disruptive, dog-loving people who know the power of a really good product.
WHAT I DIGG ABOUT LOUISE She’s the absolute sweetest. Her favorite move is to run up to strangers, sit on their feet and look up at them begging for a pet. In the morning, she jumps into bed and snuggles up between me and my wife.
WHAT I DO Nerd out over spreadsheets and data in order to help people understand (and love!) numbers.
WHAT I DIGG ABOUT MEMPHIS He is the best snuggler. He always has to be touching you even if it’s just the tip of his nose. On the rare occasion he is allowed to sleep in the bed he likes to be the big spoon.
What We’ve Been Doing
LIFE BEFORE 2016
Boredom and general discontent
Inspiration strikes, the challenge begins
Research, research, research…
The first (crazy) design ideas
Design direction chosen
First awesome prototype of the crate!
To China to see our products!
Our first photo shoot
Performance testing to ensure quality
Kickstarter video filmed!